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Some companies will be able to build real, profitable business that don’t rely on free money. But many are still fundamentally broken in today’s reality. The common advice from VCs and thought leaders is “get burn under control” and “grow revenue,” but that’s about as useful as a screen door on a submarine. Here’s the ground-level truth of how companies are fighting for their lives from the world-class operators on Continuum.

Understanding the continuum of executive engagements can help you make the best staffing decision in the moment and for the future. In this post, we’re breaking down the distinctions in each type of engagement and how to select the best option for your company’s stage of growth between fractional, advisory, interim, and full-time executives.

People are the most important — and most expensive — business asset. To get the most out of your investment in people, whether it's a full-time employee, consultant, advisor or fractional executive, maximizing the benefits of the relationship is crucial. And when it comes to fractional executives, the stakes are even higher because their expertise is time-limited. These highly skilled professionals offer specialized knowledge on a short- or long-term basis. Here's tips for maximizing your ROI.

Fractional executives provide valuable experience and insight that help companies solve problems and achieve their goals faster. But closing fractional deals are hard, even for the most experienced exec. Follow these 6 steps before your next intro call in order to cultivate a more meaningful and impactful engagement.