Head of Product
Company
Beacons is a link-in-bio website builder for creators. The company’s mobile website builder offers extensive customization options and supports multi-SKU creators through donations, e-commerce, affiliate marketing, and more. Founded in 2019, Beacons is used by hundreds of thousands of creators on TikTok, Instagram, Twitter, and other social platforms.
Opportunity
The Market — content creators are the businesses of the future, and Beacons is building the software tools to help them succeed
The Mission — we live in a time where, more than ever, an individual can work at the intersection of what they’re good at and what they’re passionate about. Content creators are at the forefront of this paradigm shift, and Beacons is helping push this frontier
The Strategy — to succeed in their mission to help content creators, Beacons needs to build an all-in-one solution to help one-person businesses with all aspects of their business. To do this, they will leverage both AI and a shared data layer
The Team — Beacons is the best team to build this because they have both the expertise from talking to so many creators and the technical product + data background
The Growth — Beacons get 98% of their accounts for free from their Link in Bio product/wedge
Executive Team
Responsibilities
The Head of Product will lead the strategic direction of the Product & Design org:
- Ownership of the product roadmap with goal of building a multi-product platform with PMF
- Effectively manage the team of 4 PMs, the Head of Design & 2nd line leader to his 2 direct reports
- Work effectively with the rest of the executive team to advocate & align on the best vision for Beacon’s products
- Become a subject matter expert in the creator space through research & consistent conversations with existing customers
Culture
“We are motivated and scrappy.
We are smart, ambitious, and, most importantly, kind. Also funny at times.
We stay close to the user and we’re shipping things on multiple fronts every single day. We constantly push each other to grow as teammates and as individuals. We are always discovering new, better ways to do things.
We are friends at work.
We have the most innovative and diverse users in the world — famous musicians to TikTok stars to actors to ex-Bachelor contestants.
We have users who build content and products that lift communities of hundreds of thousands if not millions of people.
We have an office in SF with no in-office policy, but everyone comes in several times a week.
We have a lot of fun.”
- Play as a team
- Shoot your shot
- Always peaking
- Beacons is a product-led company
- The team abides by YC and Paul Graham’s philosophies for building companies, primarily moving fast and staying close to users
